Relationship businesses shouldn't go quiet.
Every insurance agency, dental practice, and small firm knows the math: clients who hear from you stay, refer, and come back. And almost none of them send a newsletter — because after the third Tuesday night spent staring at a blank page, everyone quits. The industry's answer has been syndicated content libraries (every agent in town sending the same article) or $500-a-month freelancers. Both outsource the one thing that matters: sounding like you.
newslet is our answer. It reads your website, follows your industry's news every week, drafts your issue in your voice, checks its own figures, and waits for your tap. The letter stays yours — your name, your judgment, your relationships. The Tuesday nights come back.
We're a small, independent product company. We build newslet in-house, run it on our own infrastructure, and use the same engine our customers use to write the sample issues all over this site — honestly labeled as demos, because fake customer logos are the opposite of how we want to earn trust.
What we hold
Five hard lines
No cold email. Ever.
newslet sends to lists our customers confirm opted in — clients, patients, policyholders. We will never touch cold outreach, and we cap every new account's sending until a human has reviewed it. Our deliverability depends on this line; so does yours.
Your list is yours.
Import it, export it as a CSV anytime, leave whenever. We never rent, sell, or cross-promote to anyone's subscribers. A vendor that holds your list hostage isn't a vendor, it's a landlord.
A human approves what sends.
The default mode waits for your one-tap approval on every issue. Even full autopilot keeps you a veto window. Software drafts; the person whose name is on the letter decides.
Figures trace to sources.
Every dollar amount and percentage in a draft is checked against the story it came from before the issue can send. When something can't be verified, it gets flagged — not shipped.
No contracts, no walls.
Month to month, cancel in two clicks. The incumbents in this category bill annually behind cancellation walls; we'd rather earn the next month than lock you into it.
Talk to a human
Questions, skepticism, an industry we should serve next — email hello@newslet.ai and a person who works on the product replies.